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Est. Groesbeck, Texas

A Family Ranch, Not a Meat Company

East of Waco, on native mesquite pasture, we've spent twenty years breeding cattle for one thing: the best grass-fed beef you can put on a table.

Our story

One Hundred Twenty Years of Combined Dirt-Under-the-Fingernails

Mesquite Country Beef sits in central Texas near Groesbeck, east of Waco, where mesquite pasture has fed cattle for as long as anyone's family remembers. We manage ours for soil health, plant diversity, and foragability first — because everything we sell starts with what the land grows.

We started selling direct for a simple reason: the beef we raised for ourselves was better than anything our neighbors could buy, and word got around. Today every animal in the program is born here, raised here, and known by sight.

Between us, the family carries more than 120 years of agricultural experience — and every box that leaves this ranch is packed by one of the people on this page.

Feeding cattle on the ranch
Twenty years of breeding

Santa Gertrudis × Aberdeen Angus

Santa Gertrudis

The first cattle breed developed in the United States — heat-tolerant, hardy, made for Texas summers.

Aberdeen Angus

Pure Angus genetics traceable to Scottish heritage herds — the marbling and tenderness benchmark.

The Star 5 Cross

Our cross: smaller-framed, highly efficient animals that thrive on grass alone and finish beautifully.

Our standards

The Rules We Don't Bend

No Antibiotics. Period.

If an animal ever needs antibiotics, it gets them — and permanently leaves our beef program.

Born Here, Raised Here

Every animal is born on our ranch, source-verified, with complete medical records.

Grass, Start to Finish

100% grass-fed and grass-finished on native pasture. Non-GMO. No feedlots, ever.

Regenerative by Practice

Not certified organic — managed beyond it: soil first, chemicals last resort.

Meet the family

The Watkins Family

Larry Watkins Founder

The backbone of the operation; there isn't a job on this ranch he hasn't done.

Kim Watkins Co-founder

Built the production systems this ranch still runs on.

Lynn Watkins Orders & Herd

Runs orders, scheduling, and knows the herd better than anyone.

James Watkins Logistics & Tech

Hazmat driver, tech guy, and resident cattle whisperer.

Together: more than 120 years of agricultural experience.

On the ranch, behind the wheel
On the ranch, behind the wheel
Working the pastures
Working the pastures
Out and about
Out and about
Off-duty at the stock tank
Off-duty at the stock tank
★★★★★

“The quality of meat I have bought from them has been the best I have ever had. Hands down.”

Andrea P. — Verified customer

Taste What We're Talking About

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